GR CONFIGURATOR

Site of The Day 23 Sep 2017

GR CONFIGURATOR

by Hakuhodo Inc. From Japan

GR CONFIGURATOR is a website where users can customize cars from GR, a sports car brand created by TOYOTA GAZOO Racing. In conjunction with the announcement of the GR brand, we created a WebGL experience where users could choose a car from the GR lineup and customize the car's exterior. To ensure a good user experience, we put a lot of effort into the website so that it would look good on any device, screen resolution and orientation. We also made sure that the menu was easy to navigate by consolidating the menu options and using easy-to-understand menu icons.